Is a logo necessary?
Having a logo is a great way to help people recognize your company. Sometimes you’ll have people that have a hard time remembering the name of your business for a few different reasons, such as there being other companies out there with a name close to yours, but they will remember the logo.
Logos can be eye catching and help make you stand out. Along with recognition, they help create individuality.
Things to think about when having a logo created:
- Keep it simple.
- Add personality.
- Be clever and unique.
- Choose your typeface carefully.
- Avoid clichés.